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The era of the CMO has arrived. Chief marketing officers are more important to the success of global businesses — and more powerful — than ever before. Marketers are not only executing on corporate strategy, but are also often among the key shapers...

The Premier League is in the midst of deciding which global media agency it will appoint to help with the increase in planning and buying requirements expected following its decision to run a clean brand strategy after splitting with long-term title...

Reporting to the Head of Marketing, you will be responsible for the development and delivery of integrated campaigns to consumers, corporates and trade, ensuring we meet our commercial objectives. This role is a varied blend of strategic thinking, creative...

Chanel show in Cuba Please click here to register for the 5th annual Luxury FirstLook 2017: Time for Luxury 2.0 conference in New York on Wednesday, Jan. 18, 2017 Join senior executives and decision-makers at the 5th annual Luxury FirstLook 2017: Time...

Share 20 PPAI Pyramid-Winning Programs Share The Ins And Outs Of Their Sweet Success For almost 60 years, the PPAI Pyramid award has been the award to win, because it’s the ultimate recognition for distributor excellence in promotional program creativity...