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Yahoo just released its second quarter 2013 financial results, with GAAP revenue down 7% year-over-year at $1,13 billion for the quarter. Revenue excluding traffic acquisition costs (ex-TAC) was 1,07 billion for the second quarter, down 1% year-over...

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: 20th Century Fox Gamifies Movie Trailer To Promote ‘Kingsman: The Secret Service’ The action flick’s marketing...

If you publish content and no one shares it, does it even matter anymore? Not really. Shareaholic is a “content amplification platform” built around that idea. Launched in 2009, they’ve recently launched some new features for publishers and advertisers...

There’s undoubtedly widespread interest in native advertising among publishers and brands as a new way of reaching audiences with engaging content that brings more value to a reader than traditional ads. According to Shareaholic, 70 percent of people...

Another year is drawing to a close and it’s about time we contemplate what the next 12 months will hold for the mobile marketing sector. Obviously making predictions on such a young and rapidly developing space isn’t always easy, but we’ve managed to...