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Do you feel overwhelmed with the prospect of B2B Marketing? There’s certainly one hell of a stigma attached, and there’s no end to fear-mongering list posts on why B2B Marketing is so much harder than B2C.  If trying to come up with a high-level B2B...

By Hasnain Zaheer Personal online marketing Connectivity is the 21st century electricity, data centres are the new rail tracks, and targeted advertising platforms such as Google AdWords are the new engines that pull our intentions, needs and wants...

August was an awesome month, that contained several major milestones as you’ll read below. At nearly 8,000 words, this post is my biggest one yet, but trust me when I say it’s jam packed full of valuable insights. As you’ll read below, some amazing things...

I extract items for the Friday Wrap from my link blog, which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing. News Facebook’s Workplace arrives—In tests it was called Facebook at Work, but now that...

“Uber for X” has been the headline of more than four hundred news articles. Thousands of would-be entrepreneurs used the phrase to describe their companies in their pitch decks. On one site alone—AngelList, where startups can court angel investors and...