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EMERSON T. BROOKING AND P. W. SINGER NOVEMBER 2016 Direct link to the publisher – Like most every­thing today, the campaign was launched with a hashtag. But instead of promoting a new album or a movie release, #AllEyesOnISIS announced the 2014 invasion...

Yesterday, I shared findings from A Digital Engagement Study, conducted by the Strategic Communications segment of The FTI Consulting Group. The study provided results from an online survey that evaluated the digital and social media practices of institutional...

Let’s say for some time you single-handedly make something that people love to consume: cinnamon buns, maybe, or content. You decide to go big with your operations and bring more bliss into the world. Boatloads of bliss. We’re talking content (or cinnamon...

On June 14th, over 200 nonprofits are vying to see who can fundraise the most in just 24 hours. Twive and Receive is the latest giving event that combines the power of social media and the compelling mission of local-serving nonprofits to mobilize their...

American Society for Clinical Pathology/Chicago, IL Overview: The Social Media Community Manager at the American Society for Clinical Pathology develops and implements a comprehensive social media strategy that will strengthen the ASCP brand by building...