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The era of the CMO has arrived. Chief marketing officers are more important to the success of global businesses — and more powerful — than ever before. Marketers are not only executing on corporate strategy, but are also often among the key shapers...

This year has been all about innovative thinking that led to some of the most interesting trends, themes, concepts and strategies marketing has ever seen. Did you use any of these trends in your marketing? We’ve chosen the 10 best ads of 2016, led by...

Listen to Playbook in 90 Seconds http://bit.ly/2koyvQz … Subscribe on iTunes http://apple.co/2eX6Eay … Visit the online home of Playbook http://politi.co/2f51Jnf BULLETIN -- BREAKING EARLY THIS MORNING -- AP/PARIS: “French soldier shoots man who attacked...

RotoExperts is excited to announce the addition of veteran pro football writer and Fantasy analyst Steve Silverman to the team. Steve will now bring you totally unique Fantasy insights from a true NFL Insider’s perspective. Steve is a highly experienced...

#AmericaIsBeautiful As The Coca-Cola Company debuted its commercial featuring a multilingual rendition of “America the Beautiful” during the Super Bowl a spate of racist and homophobic tweets grew on Twitter with the hashtag #SpeakAmerican...