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Twitter’s engagement and active users grow every day, so it can be a great platform for Social Media Marketing initiatives. The average Twitter user spends 170 minutes per month on the site. With such highly engaged users, you can see huge returns if...

You should add Tumblr to your Social Media Marketing strategy if you’re trying to reach a new audience with creative content.  It appeals to a younger demographic that enjoys sharing content rather than creating it, so why not give your business a chance...

The advent of Twitter brought with it the infamous # symbol—pronounced “hashtag”. Meant to link tweets in which user’s tagged specific key phrases, the hashtag helped Twitter develop and expand. Today, almost everyone recognizes the term hashtag, but...

You’ve probably seen a meme before, even if you didn’t know what it was called. Before we dive into why it could be useful for marketing purposes, lets gain a basic understanding of this internet phenomenon. There are two types of memes Photo memes...

Many people have different strategies and approaches when it comes to SEO and SEM(PPC) campaigns.  While these methods of advertising are different from a fundamental perspective, their end goal is the same. Both SEO and SEM campaigns are geared to attract...