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Sometime toward the end of last year, I spent some time with David Passiak (@Passiak), author of Red Bull to Buddha: Innovation and the Search for Wisdom. At the time, he was leading an ambitious project to connect over 20 innovators in the tech startup...

Macy's is a mobile role model Registration is open for the third annual Mobile FirstLook: Strategy 2014 conference Jan. 15-16 featuring speakers from Macy’s, eBay, Coca-Cola, Office Depot, Lowe’s, Amazon’s Zappos, Anheuser-Busch InBev...

At MDG Advertising, we strive to be innovators and thought leaders in integrated digital and interactive marketing. Our social media department has an immediate opportunity for a Social Media Community Manager. The Social Media Community Manager will...

5 Reasons Your Social Media ROI Is Zero: Jaw-dropping But True 47.9% of marketers can’t measure any social media ROI. Yet social media accounts for 10.6% of marketing budgets. This information isn’t from some random group of people. It’s research...

Measuring Social Engagement Responsible for The Company’s Growth It is never a very easy task to measure the impact of the social efforts on your company. All the metrics offering you loads of data and charts cannot explain clearly what amount...