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The Email Marketing Issue Email can be a great quick, direct and low-cost method to communicate with your customers.  However, many retailers have not yet made the jump to email marketing. Gathering email addresses, creating good content and picking...

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The scandal of Hillary Clinton’s “home brew” email server, as it is played out over more than a year and a half, has served as a Rorschach test for her supporters and opponents. In her critics’ eyes it’s just another example of the Clinton family taking...

Calling creative business owners! Are you a maker, artist or designer looking to ramp up your sales? Maybe you have an Etsy shop or you’ve got a product idea in the works. And you’d really like to get to a place in your business where you’re making...

If there’s one thing people check every day, it’s their email. Not Facebook like you might think, or their favorite marketer’s Instagram feed. It’s all about email. Think about it: reaching out to someone in their inbox is one of the most personal things...