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Ponemon Institute recently presented the report The State of Data Security Intelligence. The report asked one major question: “What keeps IT practitioners up at night?” © Jelica Videnovic The answer: Data that is outsourced to cloud. This concern...

In this week’s Week in Review: Facebook present Sponsored Messages as part of ten year roadmap at F8 2016, Google introduces Dynamic Allocation in a major change to DoubleClick bidding and NBCUniversal release audience targeting enhancements with ATP...

I had a client once who was an earnest young chap. He was so earnest that, unbeknownst to him, his nickname at the agency was Shackleton. He was earnest beyond his years, prematurely earnest, a young urban professional fogey. One day whilst crossing...

Who are the top B2B Marketing influencers on twitter? To answer this question, I looked at a variety of factors including twitter followers, profiles that included “B2B marketing,” the focus of their tweets including the hashtag #B2BMarketing...

Finding the ideal marketing conference or marketing event to attend might seem daunting. After all, there are hundreds of 2016 marketing conferences happening in the coming year, so knowing which conference is right for you, or for a colleague might...