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NEW YORK, June 18, 2014 (ADOTAS) – Adiant, the largest native advertising platform on the web and owner of Adblade and IndustryBrains, today announced the rollout of its proprietary Data Management Platform (DMP) technology, now available to Adblade...

There’s no denying the important role that social influence has in consumer behavior. As previously reported, 69 percent of consumers like to read product reviews written by trusted experts before making a purchase and a similar 67 percent agree that...

Adiant has acquired marketing platform InSparq for an undisclosed amount. InSparq uses trends and on-site social tools to help consumers discover products. InSparq was a participant in this year’s New York Fashion Tech Lab accelerator program. Founded...

inSparq, the real time platform that allows retailers and brands to discover and market their trending products founded in 2010 by Veronika Sonsev and Richie Hecker has been acquired by Somerville, New Jersey-based Adiant.   Adiant delivers digital solutions...

Ad company Adiant says that it has acquired a number of assets from MarchEx, including the cost-per-click ad network formerly known as IndustryBrains (which MarchEx acquired nearly a decade ago). Adiant CEO Ash Nashed said this should help his company...