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comScore Announces Official Worldwide Box Office Results for Weekend of July 24, 2016
via military-technologies

LOS ANGELES, July 24, 2016 /PRNewswire/ -- comScore (NASDAQ: SCOR) today announced the official worldwide weekend box office estimates for the weekend of July 24, 2016, as compiled by the company's theatrical measurement services. As the trusted official...
comScore, Inc. (NASDAQ:SCOR) Files An 8-K Entry into a Material Definitive Agreement
via marketexclusive

comScore, Inc. (NASDAQ:SCOR) Files An 8-K Entry into a Material Definitive Agreement Item1.01. Entry into a Material Definitive Agreement. On February7, 2017, the Board of Directors (the Board) of comScore, Inc. (the Company) adopted a rights plan...
Weeding out bot traffic the Big Data way, comScore makes first acquisition in years
via siliconangle

Data science has proven an invaluable asset in identifying malicious activity on the corporate network, a benefit that comScore Inc. is looking to put in the hands of online marketers with the purchase of MdotLabs Inc., its first acquisition in three...
Jumptap and comScore Report 14 Percent of Women 25-49 Access Internet Only Through Mobile
via adtechdaily

BOSTON - Jumptap, Inc., the leading unified audience platform, released a joint study with comScore, entitled Screen Jumping: Understanding Today’s Cross-Screen Consumer, which explores how demographics and content influence cross...

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UK Travel Consumers Go Mobile

Mobile is playing an increasingly important role in how UK consumers research and book travel. A recent study commissioned by Expedia Media Solutions and conducted by comScore, shows that travellers are an active, mobile-savvy group that utilise multiple...
Travel m-Commerce in Germany on the Rise

More and more people in Germany plan and book their holidays through their mobile phones. With m-Commerce continuously on the rise, the Travel industry has experienced particularly strong growth rates in this area. Nearly 700.000 people purchased...
Online Video Trends in Germany: PC and Mobile

One year ago, we analysed the Growth of Video on PC and Mobile in Germany from February 2012 to February 2013. For this year’s Audiovisual Media Days in Munich, we had a closer look at Germany’s Online Video Trends. In February 2014, 4...
Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

Outside of the larger, established networks, some of the more talked about emerging networks have been Instagram, Snapchat and Vine. Not surprisingly, their highly visual and easily digestible content is immediately resonating with users and attracting...
Digital Media Audiences Now Comprise a ‘Multi-Platform Majority’ in the U.S.

The most disruptive shift in the digital media marketplace has been the shift from desktop to mobile platforms. This is evidenced by the fact that smartphone technology was introduced several years ago, yet this device, now along with tablets, continues...