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Sales is the activity of selling goods and services to customers in exchange of money. Every organization lives and breathes on this integral component and it forms the backbone of their business. Whether it be the retail industry or the online/internet...

Creating a new website and starting from scratch can be a beautiful experience. It’s like having a blank canvas in front of you where you can play with design and colors to create your website masterpiece. When the creative part of the process is finished...

Abbreviated Edition "The PD community really is a welcoming and supportive bunch." --Academic James Pamment; image from “epiphenomenal” --How some academics define public Diplomacy QUOTATIONS Quotations on Diplomacy and the Foreign...

Useful Strategies + Interesting Statistics Have a look at your phone book. There are two possible reactions to this statement: either you don’t have one, or there is one, but you’re using it as a support under a table leg. And for all of...

In the social media marketing roundup of this week, I’ve included blog posts about Twitter, Facebook, Instagram, Snapchat. I’ve also included some miscellaneous posts which help you to develop you overall social media strategy. As Instagram is the booming...