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Ten years ago, someone tried to make a real-life Gossip Girl - this is what happened. 2006, they said, was the year of the socialite - “they” being the creators of Socialite Rank, a real-life Gossip Girl that documented the comings & goings of Manhattan...

Schwinn is excited to announce the 2017 Schwinn Ambassadors. Each Ambassador was hand selected to represent Schwinn through their unique bicycle journey! Some Ambassadors will be taking you on a 365 day adventure, while others will show you how their...

It’s ironic that an industry built on the idea that it can cut through the clutter of traditional marketing is becoming a pretty cluttered space in its own right. But that’s what happens when you become successful—everybody wants a...

Any discussion of Bethany Mota, 18, social media goddess and ascendant fashion icon, needs to begin with her metrics. Mota’s most popular YouTube channel has more than 4.8 million subscribers, more than Lady Gaga’s. As of this writing, upwards...

By Hasnain Zaheer Personal online marketing Connectivity is the 21st century electricity, data centres are the new rail tracks, and targeted advertising platforms such as Google AdWords are the new engines that pull our intentions, needs and wants...