Blog.iqmediacorp.com

It's official: Super Bowl 50 has come and gone. The Denver Broncos and Peyton Manning took home the Lombardi Trophy for the third time and the Carolina Panthers returned home empty-handed. However, the two teams weren't the only winners and losers....

The very first Super Bowl winners were the Green Bay Packers who came out victorious in Super Bowl I on January 15th, 1967. Since then, there have been three different versions of the coveted prize. Each year a new trophy is presented to the winning...

So you're curious about what people are saying about your organization in the media. But it's not just about you and your brand; you're also interested to see how your competitors stack up. Who's making the biggest splash and gaining popularity? Who...

There are many tools available to evaluate the impact of your marketing campaigns. Everyone has Google Analytics, an email tracking tool and some sort of media monitoring tool. In 2016, a tool to help you understand the sentiment of your mentions has...

Almost every brand is active on social media in 2016. Most of them have become experts at interacting with their customers and followers. Yet only a handful, like Old Spice, attempt to be funny. Is it possible that companies avoid humor to ultimately...