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Arik Hanson. Feel supremely confident about the way your company shows up in social. My only job is to support large and mid-sized organizations...

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7 Multi-Platform Social Media Analytics Tools
via razorsocial

Monitoring your social media analytics can make the difference between the success or failure of your social media presence. Are you using the right social media analytics tools to monitor, assess and improve your social media performance? In this...
The Future of Content Marketing: 46 Experts Share Their 2017 Predictions
via b2cmarketinginsider

Pexels In 2016, content reigned supreme. But not just any kind of content. This year saw an increase in demand for compelling interactive content, such as 360-degree virtual reality videos, the growth of visual content, such as infographics, a bigger...
The Weekly Social Media Marketing RoundUp- 14th November
via optimizemarketing

In the social media marketing roundup of this week, I’ve included blog posts about Twitter, Facebook, Instagram, Snapchat. I’ve also included some miscellaneous posts which help you to develop you overall social media strategy. As Instagram is the booming...
10 Tried and True SEO Tactics That Will Pull You out of a Traffic Slump
via blog.deetslist

We’ve all faced disappointing traffic numbers and even heart-stopping dives. It happened to me recently on this website. Two years ago, I was blogging along as usual, when wham, my traffic dropped! As it turns out, it was a random algorithm update...
4 Ways PR Firms Can Cut Costs and Improve Productivity in the Digital World
via cision

Public Relations has always been an important contributor to any company’s branding and marketing efforts. According to the Global Communications Report, the industry is expected to reach $20bn by 2020. Further, the industry is largely controlled by...

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10 social media marketing trends for 2024

On Friday, Jan. 12, I presented my annual social media trends report to a packed house at Social Media Breakfast in northeast Minneapolis. See below for the full presentation. I’ll be giving this presentation again as a webinar on Thursday, Feb. 8....
15 people I want to have coffee with in 2024

Each year for the last 8 years I’ve developed and published a “coffee list”—a list of people I would like to have coffee with in the New Year. I’ve found it to be a great way to meet new people—and a nice way to keep myself accountable throughout the...
Social Media Writing Best Practices Webinar

On Oct. 4 I shared my best tips, advice and best practices around writing social media content that can help you drive results for your company or clients. If you missed the webinar, you can find the full video below. And if you’re interested in working...
How analyzing your LinkedIn stats can help you produce more effective content

For people who are “on LinkedIn”, the experience is most likely an episodic one. Check in every once in a while. Make a few new connections each month. Post about your new job. For most people, that’s what LinkedIn is. They never look at their stats...
Fck Oatly takes transparency, authenticity to a whole level

fckoatly.com That’s the name of the site. And get this: Oatly created it. You heard that correctly. Oatly, the oat milk brand based in Sweden, created a site devoted strictly to its haters and those who have said mean, dishonest and outright lies about...

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Home | Arik Hanson

Social media expert for mid-sized and large companies - Feel supremely confident about the way your company shows up in social. My only job is to support large and mid-sized organizations in social me...
29 terms we obvi need to totes elims from our lexi forevs |

Didn't understand that headline? Don't worry--you're not alone. I had to have half those words on the list below explained to me by other people at different points. Which is a little ridiculous, isn'...