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If you are here and reading this blog post, it’s highly likely that you haven’t done a lot with remarketing in the past. Did you know that retargeted visitors are 3X more likely to click on your ad than people who haven’t interacted with your business...

Advanced Adwords Strategies from Inside Adwords Blog Richer information about your business can help potential customers understand why your product or service is right for them. Advertisers have long found it valuable to show positive reviews, awards...

In the wake of Enhanced Campaigns, AdWords has been criticized for being too expensive for local businesses to use effectively. Tara West from Koozai presented at BrightonSEO on this very subject and in this post she shares some of her top tips and tricks...

Show Me the Full Dictionary Lovers of the musical film The Sound of Music will not be able to read this line without singing: “Let’s start at the beginning. A very good place to start. When you read, you begin with — A,B,C…” For those not familiar...

Google has used Ad Week in the US to announce several new features for its advertising network. So what are they? Cross-device remarketing for Google Display Network will allow marketers to target the same user regardless of the device they are using...