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Lens Academy has produced a list of terms in this particular domain of knowledge with the definitions for those terms. A B C D E F G H I J K L M N O P Q R S T U V W X Y A A/B testing A/B testing refers to a methodology used...

If you’ve been travelling in the web world a while, you’ve probably heard of cookies. No, not the kind you munch while surfing, but instead the tool that makes it possible for a website to gather accurate information about its visitors. This...

Checkout? No, data grab. I was in Meijer the other day to do my weekly grocery shopping. Meijer is a Michigan-based big-box retailer, whose stores were the country’s first supercenters. For those who have not been to a Meijer, therefore, it is...

With the EU data protection regulations coming into play, a lot of businesses are re-looking at their Privacy and Cookie Policies. As they well should. It’s important to keep your website visitors up to date with the privacy and cookie policies in the...

Privacy Policy Protecting your Privacy adidas America, Inc. ("adidas" or "we", "us", or "our") is strongly committed to protecting the privacy of your personal information collected at or in connection with an adidas website. This Online Privacy Policy...