Idgresearch. Sit at the intersection of media and martech, solve complex marketing challenges & help sellers reach the right tech buyers.

idgresearch.com

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  • Network World's Enterprise Architect TechPersona research highlights the strong influence of enterprise architects within business and IT, and the characteristics needed to succeed in the role FRAMINGHAM, MA--(Marketwired - July 15, 2016) - Network...

  • Dina El Banna Marketing Director, Global Growth Markets, Avaya “Today’s CMOs have transformed themselves into brand and trade evangelists as traditional brand marketing efforts alone will no longer help in sustaining the growth of an organization. The...

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    These 25 2016 Emerging Training Leaders inspired and engaged their organizations with stellar leadership skills, business acumen, and innovation. Article Author: BY Lorri Freifeld The 2016 Emerging Training Leaders are leading lights at their organizations...

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Observe Idgresearch.com news and updates

  • Businesses are intent on unlocking the value in big data. So, data visualization tools are becoming the key to recognizing the state of things, making better decisions, informing smarter strategies and guiding more actions. Marketers, too, see data...

  • Looking forward to 2017, content marketing experts share their predictions, observe trends, and highlight the most important issues for next year’s marketing success. We’ve reviewed recent opinions from three top content marketing authorities: Content...

  • Artificial Intelligence (AI) is to big data as a magnet is to finding a needle in a haystack. Businesses are piling up information that promises sharper, more valuable insights. But the volume is too great for humans to process. Haystacks of data are...

  • Big data. Predictive analytics. Machine learning. We’ve all heard these technology buzzwords tossed around, but what do they really mean? To think clearly about the increasing role of data in business, organizations must navigate a new world of tools...

  • Business investment in employee wellness services is big, and growing bigger. From 2011-2016, the industry generated an estimated $6 billion in revenue in the US, says IBIS World. The corporate wellness services industry grew a healthy 4.8% over the...

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Idgresearch.com popular pages

  • Foundry: Solutions - Connecting Tech Buyers & Tech Sellers

    Our solutions, sit at the intersection of media and martech, solve complex marketing challenges & help sellers reach the right tech buyers.

  • IDG Blog | marketing

    marketing | B2B blog for technology marketers providing best practices and industry insights on custom content, lead and demand generation, digital advertising and more

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