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We have a lot to catch up on this Friday. With Yahoo being busy with some new acquisitions, Facebook getting yet another makeover and Google still up to its old antics, we do not know whether to be surprised or not. Perhaps it’s because we&rsquo...

Which Facebook contest app should you use to promote a travel destination and why? Facebook has become a no brainer for travel destinations of all shapes and sizes (family owned, B&B and International hotel chains) for the same reasons as any other...

Do you want more app downloads? Facebook could help you out. With its humongous reach at 1.4 billion monthly users globally, Facebook is one of the go-to places for business owners and marketers when promoting anything. Whoever your targets may be...

Editor’s note: Scott Brinker is the CTO of ion Interactive. Not long ago, in a marketing department not far, far away, we saw the rise of content marketing. It began as a young, idealistic movement to help educate, enlighten, and entertain self-empowered...

Let me share with you the greatest lesson I’ve learned in business over the years: Web traffic is worth as much as you paid for it. Online marketers who are new to the industry are often lured into traffic- generation schemes that require little or...