Business901. Managing Customer Value
Business901. Managing Customer Value
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Is lean agile? Is agile fundamentally lean? Can (and should) you be both? Does any of that really matter? Ever since I saw research indicating that most marketers who call themselves agile have adopted a lean approach, I’ve been thinking a lot about...
Almost every entrepreneur has made this mistake… They spend months or even years building a product or a feature they think is going to change the world. And then the day comes to release their work to the world. Guess what happens? Crickets. Turns...
Whether you’re starting from scratch or simply trying out a new tactic, channel, or approach, when you’re at a startup running as lean as possible is the name of the game. Here are 20 tools and resources you can leverage to validate your hunches, test...
Everywhere we turn, we’re seeing lean startups. From running lean to pivoting to minimum viable products, the ideas have become pervasive. With so much emphasis placed on efficiency, what are the implications for startup stories? Allan Gates has some...
Twitter has long been the place to turn for opinions on everything from who will win tonight’s game to ideas for your next blog post. And now it’s just become even easier to gather opinions from your audience on Twitter. With the release of its new...
MiniWrites – A hub for your creative projects!
A hub for your creative projects!
SOCRATES Journal is an international, refereed, and indexed scholarly publication focused on public policy, administration, and ph...
Empathy is the Fundamental Principle of Understanding. – Business901
From my blog post, Do you only Listen through your Ears?: Empathy is a major differentiator between the traditional process methodologies of Six Sigma, and I say this tongue–in-cheek, Lean. Many ti…
Managing Customer Value The Business901 Fractional Marketing Services allow customers to focus on their core operations while the business development and marketing experts at Business901 handle custo...
Marketing Your Value Stream Marketing Your Value Stream In the Lean Marketing concept, Value Streams differ from the more traditional approaches found in other Value Stream Mapping Process. Its primar...
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