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By Hasnain Zaheer Personal online marketing Connectivity is the 21st century electricity, data centres are the new rail tracks, and targeted advertising platforms such as Google AdWords are the new engines that pull our intentions, needs and wants...

EMERSON T. BROOKING AND P. W. SINGER NOVEMBER 2016 Direct link to the publisher – Like most every­thing today, the campaign was launched with a hashtag. But instead of promoting a new album or a movie release, #AllEyesOnISIS announced the 2014 invasion...

“Preaching to the converted” this is how I would describe many conferences. The speakers and the audience all believe whole heartedly in the topic and no convincing of any sorts need to take place. If both the speakers and the delegates all...

Remember looking for jobs in the local newspaper? Or tearing phone numbers off supermarket bulletin boards? Those days appear to be long gone. Nowadays, employers and job seekers rely on the internet – especially social media. Social recruitment has...

Flickr Photo by John K Note from Beth: Social networks allow to connect with people from outside of our community and it is easy to have your conversation get lost in translation.  Here’s some good tips when your network is global. How to...